AI citations, brand mentions and visits: how to read the evidence
Distinguish a linked source from a brand reference, record repeatable answer observations and keep those results separate from search impressions and website visits.
Read the guidePractical explainers on crawl access, structured data, answer evidence and publishing. Read the guides freely, follow their sources and use the checks on your own website.
Distinguish a linked source from a brand reference, record repeatable answer observations and keep those results separate from search impressions and website visits.
Read the guideValidate the structured data that visitors actually receive, compare it with visible facts and distinguish vocabulary checks from Google rich-result eligibility.
Read the guideKeep drafting, deployment and live verification separate so an automated publishing workflow can prove the right article reached the right brand in the intended layout.
Read the guideBuild a useful audit baseline, separate access problems from content improvements and turn a small page sample into a prioritized, verifiable action list.
Read the guideCheck robots rules, indexing directives and hosting responses separately, then confirm the intended public pages are accessible while private routes stay protected.
Read the guideSeparate technical website checks from observed AI answers, read the evidence behind a readiness score and choose improvements you can verify.
Read the guideThese are separate Orvus network projects. Each has its own scope and methods.